Start with one service and one buyer
Give the workflow a meaningful category, such as equipment rental for school events, instead of a term as broad as events. Include the actual brand and public domain. Review the saved project keywords so the research reflects the market your sales team recognizes.
Sort the openings by intent
A prompt about comparing providers, a question about safety requirements and a question about delivery each imply a different destination. Inspect the cited alternatives and decide whether your business serves the same need. Favor questions that your team can answer with actual availability, procedures or evidence.
Assign one action to each useful group
A missing answer may call for a revision, a new brief or a fixed prompt to track over time. Record the specific page and business owner for the first two. For tracking, retain the exact wording and market so a later reading is comparable.