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Field notes

Three checks for a puzzling search result.

When an assistant quotes the wrong website or confuses two businesses, save the result before changing a page. These field notes help an editor identify the smallest correction they can verify.

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Keep the original observation beside the edited source.
Example investigation

Keep a claim attached to its source

Observation
An answer associates your company with a discontinued service.
Trace
The quoted page is an old directory profile. Your current service page has the updated offer.
Action
Send the profile owner the corrected description and current source, then recheck the published record.

Read the field notes

4 guides

A citation lands on a third-party article

Open the article and find the passage that supports the answer. Then open your own page and check whether it gives the same level of detail. If the independent source describes an integration more clearly than your product page, the first edit belongs on the product page.

Two businesses share a similar name

Write a short identity record with the official name, practice, primary URL and location. Compare the visible site copy with the public profiles a buyer can find. Pick the mistaken fact and repair the record that owns it. Preserve legitimate product and store names.

A brand domain changes in the address bar

Follow the original link and record the final URL. Decide which page should appear in search. For a standalone site, check that its homepage loads at its own address, identifies its own preferred URL and links to relevant customer information.