Choose the first client and deliverable
For search, bring one service, a target market and a buyer question. For operations, bring one repeated task, such as qualifying an inquiry and routing it to a CRM owner. A specific job gives both teams something they can price, deliver and verify.
Decide how the work appears to the client
The white-label service covers a platform Suede builds and runs under the agency’s brand. Agree which reports, notifications and customer touchpoints carry that identity. Name who speaks to the client when a result needs an explanation.
Define the handoff before launch
For lead routing, identify the CRM, qualification rule and recipient. For a visibility sprint, agree on the baseline questions and the pages in scope. Give the account manager a record of what was delivered and a next action.